About Us
At Bella Rose, we want every bride’s shopping experience to be exciting and memorable. We value the reputation Bella Rose established as Best Bridal Salon of the 405, and we believe integrity and trust go hand in hand. While knowledge and honesty are fundamental, we hope what you notice most is our exceptional service and guidance.
Our Mission
We are passionate about providing an outstanding bridal gown shopping experience for every bride. We are eager to meet each and every woman that walks into our boutique, celebrate you and your love story, and help you find the gown of your dreams.
Our Values
It's not just about a dress. We believe that marriage is a gift from God and that we are the bride of Christ. Therefore, a wedding dress is symbolic of the bride adorning herself for her groom, as we prepare ourselves for the coming of our Lord.
Bella Bride Perks!
YOUR YES COMES WITH BENEFITS! WE LOVE TREATING OUR BELLA BRIDES TO OUR EXCLUSIVE PERKS:
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35% OFF HIS AND HER WEDDING BANDS AND A FREE ENGRAVING AT OUR SISTER STORE, JEWELS BY SIMPSON
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10% OFF OUR SELECTION OF MOTHER OF THE BRIDE, BRIDESMAID, AND FLOWER GIRL GOWNS
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$40 OFF EACH TUX RENTAL (AND A FREE GROOM'S TUX WITH 5 OR MORE GROOMSMEN RENTALS)
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COMPLIMENTARY GOWN PRESSING
The Faces Behind it All
Bella Rose Bridal & Formal was founded on faith, family, and a passion for serving others. Owners Petra and Travis began their journey into bridal retail in 2010 with a dream to build something meaningful together.
Though neither came from a traditional retail background, their story is one of faith-filled leaps and wholehearted dedication. Petra’s experience in sales, marketing, and human resources — combined with her love for fashion and people — paired naturally with Travis’s leadership background as a former NFL player and business owner. What started as a small bridal boutique next to their jewelry store quickly grew into something far bigger than they ever imagined.
Today, Bella Rose has become one of Oklahoma’s most loved bridal destinations, with multiple locations and thousands of brides served throughout the years. At the heart of everything Petra and Travis do is a simple mission: every bride who walks through their doors should feel welcomed, valued, celebrated, and loved.
Their commitment to exceptional service, inclusivity, and genuine connection has shaped the Bella Rose experience from day one. Whether helping a bride find the perfect gown, supporting their local community, or creating opportunities for their team, Petra and Travis lead with kindness, integrity, and gratitude.
Family remains at the center of their business. Together for nearly four decades, they have built Bella Rose alongside their children, their dedicated staff, and the incredible brides who continue to trust them with such meaningful moments.
Known for their warm atmosphere and personalized experience, Bella Rose has proudly been voted “Best of the 405” four consecutive years. Petra and Travis continue to grow the brand with the same values they started with: faith first, people always, and a belief that serving others well truly matters.
At Bella Rose, you’re more than a customer — you’re family.